Windows
Much like a traditional desktop application, Mercury Intermedia window-based applications are moveable windows that present the user with the content they want in a quickly accessible unobtrusive format that is easily minimized. Great for users who want instant access to quick hits of information, these desktop windows also drive traffic back to the partners website when the user is ready for more detailed information in the traditional browser experience. And the best part is that these windows are fully monetizable, offering branded real estate on the user’s desktop.
Features and Benefits
Information on demand- Even when hidden, our content windows are always getting the latest information through push technology, giving the user instant access to the latest information they desire, encouraging multiple intra-day visits from info-snackers.
User customizable sections- Be it favorite teams’ scores, relevant news, or local weather and TV listings, our content windows are designed to give content control to the user.
Section based interface- Our content windows can be subdivided into multiple sections, with an easy-access interface that is
customizable and extendable.
System tray/taskbar integration- Our content windows can be launched from the system tray, ensuring quick access to the latest information, but also allowing the windows to be hidden and unobtrusive until the user requests them.